Coastal Caviar
Freelance Designer
The client was starting a jewelry brand called Coastal Caviar and wanted help creating
the logo and developing the color palette.
the logo and developing the color palette.
Brainstorm
The main inspiration for the logo included shells, the beach, handwritten, homemade, elegant.
Round One
Three separate concepts and color palettes were presented to the client with the
second and third being the favorites.
second and third being the favorites.
Round Two
Client wanted to explore both a fun & retro style as well as further exploring an elegant script.
Round Three
Client chose concept one and wanted to explore different color palettes.
Photos from Coastal Caviar instagram